The history of BBC television idents begins in the early 1950s, when the BBC first displayed a logo between programmes to identify its service. As new technology has become available, these devices have evolved from simple still black and white images to the sophisticated full colour short films seen today. With the arrival of digital services in the United Kingdom, and with them many more new channels, branding is perceived by broadcasters to be much more important, meaning that idents need to stand out from the competition.
This is the orignial first ever BBC ident picture. The typical black and white image based around the idea of 'bat wings'
This is one of the recent pictures of the recent bbc ident.
The idents have developed more as the technology used has been improved, now we can use multiple ways of filming/animating and editing the final products.
Hi
ReplyDeleteA strong start to this assignment, keep up the work rate, try experimental filming to create test shots.
Try to do more than one idea for the group, in fact each of your group could try to do a film each.
Keep labelling your work as well via the grading criteria to help track where you are.
Steve